A major US DJ-related online music store has joined the crypto adoption by accepting bitcoin payments. Beatport is the latest company to adopt a crypto payment gateway after signing a partnership with crypto exchange Crypto.com.
Bitcoin Payment Gateway will be launched in June
Per Music Week, the digital music store will make adoption official in June, allowing all customers to pay for their subscriptions or purchase songs via bitcoin (BTC), processed by the Hong Kong-based crypto exchange.
Beatport CEO Robb McDaniels expressed his keen interest in cryptocurrencies, as well as the non-replaceable tokens (NFTs), considering the adoption of bitcoin payments in Beatport as an important step in the digital music industry:
If it benefits and strengthens the artist community, there is no reason to stop innovating. (…) Clearly, even in the midst of a pandemic, the DJ / Producer community is willing to lead the industry towards embracing new technology and innovative media to engage with their fans, and the world of cryptocurrencies and not Replaceable Tokens is a clear example of this fact.
Unreleased tracks featured in NFTs with visual art created by Leif Podhajsky
Along with the acceptance of BTC payments, Beatport also announced that its partnership with Crypto.com includes launching a composite NFT called “Music for Future Dance Floors” on April 23.
According to the announcement, unreleased tracks from DJs and producers such as Sasha, Charlotte De Witte, Boyz Noize, Pan-Pot, a new collaboration between Nic Fanciulli and Alec Monopoly called ‘Sold As Seen’, as well as a bonus track from Sama ‘Abdulhadi will can be seen in the NFT alongside visual art by Australian art director Leif Podhajsky.
He is known for having worked with the album arts of artists such as Kylie Minogue, Young Magic, Tame Impala, Bonobo, among others. Regarding the launch of the NFT, Podhajsky said:
As a digital artist who has worked extensively creating visual worlds for music, I am genuinely excited about what NFTs has to offer all creatives. It has revived what it means to create art and collect music in the modern era.
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Image Credits: Shutterstock, Pixabay, Wiki Commons
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